Media Interest In The 12for12k Challenge

Now that the 12for12k Challenge has officially launched, it’s beginning to catch the imagination of the media. The challenge has already been featured in the Mississauga News in the Greater Toronto Area.

On top of that, Danny will be interviewed on Toronto news station CityNews by CityNews reporter Kris Reyes. The interview will take place on the morning of Thursday 8th January, with probable airing time that same evening.

Today (Tuesday January 6) also sees Danny discuss 12for12k with Beth Harte at The Cause Is The Habit, an online discussion station, where people can learn more about the 12for12k Challenge and how to help the charities involved. You can take part in the discussion by joining in here from 7.00pm EST this evening and selecting the Causechat option from the navigation menu.

Now that the holiday season is well and truly behind us, the big promotional push to raise awareness of the challenge begins in earnest. This is where you can help as well, by telling your friends, family and co-workers about it. If you need any promotional items or details how to donate, you’ll find all you need here.

Thanks for being with us so far – let’s push on and make the first charity WarChild a success.