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Press Release, New Badges and Donation Link

12for12k — Wed, 31 Dec 2008 20:38:39 +0000

First, a very Happy New Year to whoever is already in 2009 – and an early Happy New Year for those still to celebrate it!

So, some bits of news to share as we move into the official January 1 launch date for the 12for12k Challenge.

1. The 12for12k press release is now live. You can see the social media version of it (complete with videos and images) here:

http://pitch.pe/2605

My thanks to Dana Willhoit for her help in writing the release and subsequent distribution.

2. There are now more blog badges, as well as banners, to choose from if you wish to promote 12for12k on your own blog, website, or anywhere else. These can all be found here:

http://12for12k.org/promote-12for12k/

The best way to spread the word (apart from telling your friends, family and colleagues) is visually, so hopefully these will help you.

3. With the charity War Child having been chosen as the one we’re supporting in January, the donation page is now open. At the minute it’s credit card only but War Child is working on a Paypal option as well. All donations are tax-deductible and you’ll receive a receipt for that purpose. Donations can be made here:

http://my.e2rm.com/personalPage.aspx?registrationID=581366

The official 12for12k video is being worked on by our creative partners as we speak, and should be ready for release soon. If you want to take part in the video, you can find out how here:

http://12for12k.org/2008/12/21/get-involved-in-the-12for12k-video/

So, exciting times and very busy to say the least! I want to thank you all for your support, and remember – although we’re looking for 1200 people to make the challenge work, the more the merrier. If you know someone that would take part, please feel free to bring them on board.

Thanks again, and have a wonderful and safe 2009 – here’s to making the first charity a success!

New Server and Site Redesign Underway

Danny Brown — Wed, 17 Dec 2008 16:18:51 +0000

As we move closer to the announcement of the first charity and the official January 1 launch of the 12for12K Challenge, it’s a busy time here at 12for12K HQ. As you’ve probably noticed, the site has been moved to a new server. This will allow us to have a far greater level of interaction with both yourself and the charities in question.

The site is active, but will be going through some design tweaks and adjustments over the next few days. Therefore, comments may not show up immediately – this should be resolved shortly.

Blog badges and other promotional materials should also be available later this week for you to help promote the challenge, and you can still add your name to the 12for12K Facebook group in the meantime.

Again, thanks for your support so far and here’s to the imminent launch of the 12for12K Challenge.

Welcome to the 12for12k Challenge

Danny Brown — Tue, 09 Dec 2008 19:15:13 +0000

The 12for12k Challenge is the combination of social media and fund-raising that aims to change the lives of millions worldwide. By harnessing the power of social media and its unparalleled networking tools, 12for12k looks to bring hope and optimism to those who need it most.

The premise of 12for12K is simple:

12 months
12 charities
$12,000 per charity

You’ve already taken the first step of the challenge by visiting.

The next step is up to you.